Privacy Policy

Jiayu Trading (Guangzhou Jiayuda E-commerce Co., Ltd., registered address: Room 1001, 10th Floor, Office Building, No. 1 Youyi Yiheng Street, Xintang Town, Zengcheng District, Guangzhou, Guangdong, China) is the controller of the personal data collected through this website. We respect your privacy and are committed to protecting your personal data. This privacy policy explains what we collect, why, and how we safeguard it.

1. Information You Provide: When you submit an inquiry through our website forms, we collect your email address, name, phone number (optional), message title, message content and any attachment you choose to upload (e.g. tech packs, images or documents). If you contact us by email, WhatsApp or other messaging apps, we receive the information you send through those channels.

2. Information Collected Automatically: When you visit the website, our servers and our first-party analytics system record technical data such as your IP address, browser and device type, pages visited, referring page, campaign (UTM) parameters, and the time of your visit. Your inquiry submission also records the page from which it was sent and the submission time.

3. Cookies and Local Storage: We use strictly necessary cookies/local storage for core functions (for example, remembering your cookie choices and language selection). With your consent, we use analytics identifiers stored in your browser to understand visitor behaviour and improve the website. You can accept, reject or customise non-essential cookies in the cookie banner at any time by clearing your browser storage and revisiting the site.

4. Third-Party Services: (a) Google Translate — if you choose a language other than English, the page content is sent to Google's translation service and Google may set its own cookies (such as "googtrans"); this only happens after you actively select a language. (b) Google Analytics — if enabled on this website, it is loaded only after you consent to analytics cookies, with IP anonymisation. (c) Embedded content (such as videos) may be provided by third parties under their own privacy policies. These providers process data according to their own privacy policies.

5. How We Use Your Information: We use your data to respond to your inquiries, prepare quotations and samples, perform orders, send relevant updates about our services (you may opt out at any time), keep the website secure, and improve our website. We do not sell your personal information to third parties.

6. Legal Basis: We process your data to take steps at your request before entering into a contract, to perform a contract, on the basis of our legitimate interests (responding to business inquiries, securing and improving our website), and on the basis of your consent (non-essential cookies and analytics). You may withdraw consent at any time.

7. Data Storage and Retention: Your information is stored on servers operated by or for us, which may be located in the People's Republic of China, meaning your data may be transferred outside your country. We keep inquiry data only for as long as needed for the purposes above or as required by law, and then delete or anonymise it.

8. Your Rights: Depending on your location (for example, under the EU/UK GDPR), you may have the right to access, correct, delete, restrict or object to the processing of your personal data, to data portability, and to lodge a complaint with your local data protection authority. To exercise these rights, contact us via our contact form.

9. Data Security: We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

10. Changes and Contact: We may update this policy from time to time; the latest version is always published on this page. For privacy-related inquiries, please contact Guangzhou Jiayuda E-commerce Co., Ltd. via our contact form or by post at Room 1001, 10th Floor, Office Building, No. 1 Youyi Yiheng Street, Xintang Town, Zengcheng District, Guangzhou, Guangdong, China.